Post by Joe Cocker on Oct 14, 2012 20:59:16 GMT -5
Rich, worried and Political buying ad time CNN
Check out the CNN Electoral Map and Calculator and game out your own strategy for November.
"I grew up in a socialist country and I have seen what that does to people. There is no hope, no freedom, no pride in achievement," he says with a soft Hungarian accent in the ad. "The nation became poorer and poorer, and that's what I see happening here."
Peterffy told CNN he expects to spend $5-$10 million on the ad buy, depending on its effectiveness. The spot will run on CNN, CNBC, Bloomberg, and test markets in Ohio, Wisconsin, and possibly Florida.
The one-minute spot, which began airing Wednesday and will continue through Election Day, has no mention of any specific politician or lawmaker. It's simply a plea for an end to what he sees as growing hostility to personal success - and to vote Republican.
"America's wealth comes from the efforts of people striving for success. Take away their incentive with badmouthing success and you take away the wealth that helps us take care of the needy," he says in the commercial.
Peterffy was born in Budapest in 1944 during the deadly Soviet offensive that ended in the capture of Hungary's capital the following year. From then, the republic remained under communist control until it gained independence in 1989.
The new ad features images of Peterffy as a child in Hungary and the impoverished conditions in his native country.
"As a young boy, I was fantasizing about one day going to America, making a success of myself. The American Dream," he says.
Peterffy left his country and moved to New York in 1965, where-without knowing English–he got a computer programming job on Wall Street. He later purchased his own seat on the American Stock Exchange in 1977 and, fast forward a few years, found himself the creator of Interactive Brokers, one of the first electronic trading firms.
politicalticker.blogs.cnn.com/2012/.../rich-worried-and-buying-ad-ti...
Check out the CNN Electoral Map and Calculator and game out your own strategy for November.
"I grew up in a socialist country and I have seen what that does to people. There is no hope, no freedom, no pride in achievement," he says with a soft Hungarian accent in the ad. "The nation became poorer and poorer, and that's what I see happening here."
Peterffy told CNN he expects to spend $5-$10 million on the ad buy, depending on its effectiveness. The spot will run on CNN, CNBC, Bloomberg, and test markets in Ohio, Wisconsin, and possibly Florida.
The one-minute spot, which began airing Wednesday and will continue through Election Day, has no mention of any specific politician or lawmaker. It's simply a plea for an end to what he sees as growing hostility to personal success - and to vote Republican.
"America's wealth comes from the efforts of people striving for success. Take away their incentive with badmouthing success and you take away the wealth that helps us take care of the needy," he says in the commercial.
Peterffy was born in Budapest in 1944 during the deadly Soviet offensive that ended in the capture of Hungary's capital the following year. From then, the republic remained under communist control until it gained independence in 1989.
The new ad features images of Peterffy as a child in Hungary and the impoverished conditions in his native country.
"As a young boy, I was fantasizing about one day going to America, making a success of myself. The American Dream," he says.
Peterffy left his country and moved to New York in 1965, where-without knowing English–he got a computer programming job on Wall Street. He later purchased his own seat on the American Stock Exchange in 1977 and, fast forward a few years, found himself the creator of Interactive Brokers, one of the first electronic trading firms.
politicalticker.blogs.cnn.com/2012/.../rich-worried-and-buying-ad-ti...